posted on : 4 years ago

Industry : Print /Digital Media Job Function : Sale / Business Development

Job Experience Level : Mid Level

Minimum Years of Experience : 1-2

Minimum Academic Qualification : Bachelor

Job Summary

To develop, maintain and increase a solidly dependable client base, to sell advertising space and provide an effective service to clients so as to maximize advertising sales volumes and revenue targets.

Full Job Description

§  Thoroughly familiarizes oneself with comparative (own and competition) readership, circulation and rates and cost of advertising in all print and electronic media.

§  Identifies potential advertising clients, studies their business, current and potential customers and to convince the clients the value and benefits of advertising in newspapers and publications published by the Company.

§  Executes sales by discussing and obtaining accurate client requirements, size of advertisements, dates for insertion and price and obtains confirmation signatures of the authorized client representative.

§  Assists clients in the preparation of the advertising copy and leases with the Graphic Designer for professional advice on artwork.

§  Prepares daily call plans and reports and discusses them with the Classified Sales Manager and reports any problems encountered for assistance and guidance.