MCL Careers
CIRCULATION MANAGER (1 POST) Login to Apply
posted on : 1 year ago
Industry : Print /Digital Media Job Function : Sale / Business Development
Job Experience Level : Mid Level
Minimum Years of Experience : 2 to 3
Minimum Academic Qualification : Bachelor
Job Summary
To plan and implement strategies which will lead into growth in copy sales, penetrate the market through efficient and effective distributorship, maintain existing network and exploit opportunities for new routes.
Full Job Description
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§ Grow physical and digital copy sales, focusing on MCL network expansion, effective distribution, vendor retention and expansion and new sales territories and platforms.
§ Develop, guide and implement the overall business plan for the circulation sales team, providing results-oriented leadership to ensure your team performs at the highest level.
o Refine, communicate and drive execution of MCL's digital newspaper sales strategy through various electronic kiosks and platforms (EGazeti, Nation ePaper).
o Champion knowledge of all available MCL platforms where readers can purchase our content, and empower your team to cross and up-sell these platforms to their customers.
o Set ambitious goals for your downstream ensuring each salesperson has clear targets for physical copy sales and digital newspaper subscriptions
o Cultivate corporate sales partnership opportunities to grow our print and digital newspaper circulation business.
o Manage relationships with digital distribution partners to ensure that products are promoted effectively
o Increase electronic newspaper sales volumes, and net e-kiosk subscriptions to 70% of total MCL circulation in the next 3 years.
§ Collaborate with the content (editorial), marketing, technology and advertising teams in determining what stories or headlines sell and which platforms to distribute them on.
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